Here is New York Marketing’s #WednesdayWordOfTheWeek! The word, or in this case words, of this week are very important to marketing and your business. A buyer persona represents your clientele’s demographic, behavioral information, goals, and motivations. When you are aware of the role and influence that your customers have with your company, you can then […]

Domain Scam Awareness

Business owners beware!! This is a letter that was mailed to one of our clients. It may look like a bill that is important to maintain your company’s domain name, but if you look at the highlighted phrase you will notice that this is just a scam. Always make sure to check with your domain […]